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Beyond brick and mortar: Online sales can be key to keeping small town businesses viable

By Melissa Wagoner Many small businesses rely both on brick and mortar storefronts and online marketing to stay viable. Klecker Knives in Silverton is no exception. “Small businesses in a small town have to diversify to make their sales,” Amanda DeDona, chief operations officer for Klecker Knives in Silverton explained. “You can’t just rely on foot traffic alone to make […]